Open Lending's latest Near- and Non-Prime Consumer Brief explores the industry data and trends influencing near- and non-prime automotive borrowers and how auto lenders can tap into this $270BN market. 

The relief many had hoped would come from the Fed has yet to come to fruition. While rates aren’t increasing, vehicle prices, borrowing costs, and total costs of ownership remain at levels well above historical trends. And while we wait to see if rates go down this summer, those who fall outside the prime or super-prime credit tiers still face challenges when purchasing a vehicle.

Access the Q4 2023 data and insights driving the near- and non-prime auto lending market.